Hyderabad: MS Agarwal Foundries, a pioneer in high-quality steel manufacturing, officially launched its latest innovation, MS Life 600+ CRS (Corrosion Resistant Steel), at an exclusive event at T19 Towers, Secunderabad. To scale this innovation, the company announced an ambitious expansion plan backed by an investment of INR 1,200+ crore to increase production fivefold within the next 3–4 years.
MS Life aims to not only increase production and supply but also create over 5,000 direct and indirect jobs, providing a strong boost to both the regional and national economy. With an extensive network of 400+ active dealers, MS Life plans to expand its reach to over 1,000 active dealers within the next 18- 20 months, ensuring easy availability of its premium-grade steel across markets.
The event brought together key stakeholders, industry experts, and company leadership, reinforcing MS Life’s commitment to innovation, durability, and sustainability in construction materials.
Speaking at the launch, Mr. Pramod Agarwal, Managing Director of MS Agarwal Foundries said, “At MS Life, innovation is at the core of everything we do. Through cutting-edge R&D, we have developed MS Life 600+ CRS TMT—a steel engineered for superior strength, longevity, and value for money. Our mission is to empower home aspirants with best-in-class steel that not only reinforces structures but also ensures long-term durability.” He added, “Beyond scaling production, we are also expanding and diversifying our portfolio. We are setting up a power plant, diversifying to other steel products, and enhancing our Cut & Bend services. These strategic initiatives will strengthen our industry leadership and reaffirm our commitment to delivering customer-centric, innovative solutions.”
He further added “MS Life 600+ CRS is engineered for superior earthquake and corrosion resistance, making it the ideal choice for homebuyers, engineers, and infrastructure developers across India. Our mission is to build stronger, safer, and long-lasting homes by protecting them from corrosion and the test of time. Backed by data-driven market intelligence, a rapidly expanding dealer network, and an unwavering customer focus, we are ready to redefine industry standards.”
The newly launched MS Life 600+ CRS TMT Rebars are manufactured at both Unit 1 (Toopran Mandal, Telangana) & Unit 2 (Naidupeta, AP), equipped with cutting-edge German technology. Manufactured with HYQST (High Yield Quenching & Self Tempering) technology, these rebars exhibit:
● Superior tensile strength for maximum load-bearing capacity
● High elongation and uniform yield stress to prevent shear failures
With a production process that adheres to global quality standards and a commitment to zero pollution manufacturing, MSAF continues to lead the industry with sustainable and high-performance steel solutions. As it scales new heights, MSAF remains dedicated to its core promise: delivering steel that defends against corrosion, withstands the test of time, and builds a stronger India.
Building on its legacy of steel innovation, MS Agarwal Foundries has been a pioneer since introducing the FE 500 grade to the market. The launch of FE 550 in 2010 further solidified its leadership, setting new benchmarks in strength and resilience. Now, with the introduction of MS Life 600+ CRS Steel, the company takes another bold step forward. With its two plant strategically located we are ideally placed to cater to total South India.